The Right Question Is Not What Does It Cost.
It Is What Does It Return.
The Quiet Protocol is priced as an infrastructure investment, not a software subscription. The cost is specific to your business, calibrated to the scope of the installation, and measured against the revenue it recovers. The return covers three things: money recovered from demand you already paid to generate, operational relief from the callback loops and admin drag that come with a fragmented front door, and a quieter business. When the system stands at the front door instead of the owner, the job stops following you home. Before asking what the system costs, most clients find it useful to ask what a missed call, a slow follow-up, or a dormant database is currently costing them.
Two Components. One System.
Setup & Installation
A one-time setup fee that covers the complete build-out of your front-door system: AI voice agent configuration, web intake, missed-call logic, CRM routing, follow-up sequences, and platform integrations. Every system is built specifically for your business, not deployed from a template.
The setup fee reflects the complexity of your installation. A solo service operator and a multi-location dental group require different systems. The scope determines the cost.
Monthly System Cost
A monthly fee that covers ongoing system management, platform costs, AI usage, monitoring, optimization, and support. This is the cost of keeping the infrastructure running and improving. It is not a passive subscription; it is an active managed service.
Monthly cost scales with the size and complexity of your system. A single-location plumbing company pays differently than an eight-location home services network.
Annual Plans Are Available at a Reduced Rate
Clients who commit to an annual system agreement receive a meaningful discount on the monthly rate. The annual option is the preferred structure for businesses that have completed their Front Door Audit and know what they are building toward. The total cost of ownership over 12 months is lower, and the system timeline for optimization is longer.
The System Pays for Itself. Here Is the Math.
An HVAC company missing 6 after-hours calls per week at $1,400 avg and 25% close rate: $109,200/year in recoverable revenue.
A dental practice with 400 inactive patients at $420 average recall value: $16,800 available in the first reactivation campaign.
An improved GBP profile that wins one additional high-value inquiry per week produces compounding return that continues long after the system pays for itself.
Figures represent directional averages across active client accounts. Individual results vary based on call volume, industry, average job value, and business operations.
Every System Is Built Differently.
A solo plumbing contractor who needs an AI voice agent and missed-call text-back has a materially different installation from a five-location dental group that needs multi-site intake, department routing, review automation across all locations, and a segmented database reactivation campaign for 8,000 past patients.
Publishing a flat price would either underprice the complex installations or overprice the simple ones. Both outcomes disserve the client. The Front Door Audit exists specifically to scope the right system and produce a proposal that is accurate to your situation.
Single location. Primary focus on AI voice agent, missed-call text-back, and basic follow-up. Ideal for solo operators and small owner-operated service businesses.
Multi-channel intake, reputation management, database reactivation, and CRM integration. Fits most established service businesses with 3 to 15 staff.
Multi-location, multi-department, complex qualification logic, and system-wide reputation management. Requires full protocol scope.
The Cost of Not Installing Is Higher Than the Cost of Installing.
The average service business running without Protocol infrastructure is losing an estimated $200,000 to $400,000 annually through missed calls, slow follow-up, and a dormant past-client database. That revenue leaks silently every month without generating a single invoice or complaint to alert the owner.
The Protocol investment is measured in months of recovered revenue, not years. Most installations reach positive ROI within four weeks of going live, and compound in value as the review profile builds, the database activates, and the front door captures an increasing share of demand.
Know Your Rage Number Before You Ask the Price.
The 60-second Rage Calculator gives you a directional estimate of what your front door is currently costing you. If the number is meaningfully above the system cost, the math answers the investment question for you.
Pricing and Investment Framework
Executive Summary
- •The Quiet Protocol is priced with a one-time setup fee and a monthly managed service cost. Pricing is customized to the business scope.
- •Annual plans are available at a reduced rate compared to month-to-month.
- •No pricing list is published because each installation is scoped to the specific business. The Front Door Audit produces an accurate proposal.
Common questions
How much does The Quiet Protocol cost?
Is there a contract or lock-in?
How quickly does the system pay for itself?
What does the monthly cost include?
Architectural Constraints
- •Specific pricing is not published. All proposals are produced after the Front Door Audit.
- •ROI figures are directional estimates. Individual results vary based on call volume, close rate, average job value, and business operations.
Vocabulary of Loss
A one-time fee covering the complete build and configuration of the front-door system for the client's specific business.
An ongoing managed service fee covering platform costs, AI usage, system management, monitoring, and optimization.
The estimated annual revenue a business is losing through front-door failures, calculated from call volume, job value, and close rate inputs.