Best pest control marketing & answering serviceApril doesn't wait for your office hours. Neither do the ants.
The best pest control marketing fills the phone every spring, and a caller with ants in the kitchen doesn't wait for a callback. Our AI answering service picks up every call while your office is busy and after hours, quotes from your price sheet, books the first service and signs up the plan.
AI answering service from $449/month, free setup, no contractFull pest control system from $995/monthUsage (calls, texts, AI minutes) is billed at cost on top. All prices in US dollars.
Spring-rush calls answered, quoted and booked.
- SpringTermite swarmers, ants
- SummerWasps, mosquitoes, ticks
- FallMice looking for a way in
- WinterMice, cockroaches, a quiet phone
Quiet to the phone never stops
Priced on the first call. Booked before he hangs up.
Pest control is one of the few trades that can quote on the phone: a plan, a home size, a number from your grid. The caller with ants on the counter rings two or three companies and books the first that gives a price and a day. A message service can't quote. Your AI answering service quotes from your grid, sells the plan you'd sell, books the first service and texts the prep sheet.
The voice behind it
- GPT Realtime by OpenAI
- Gemini by Google
GPT Realtime Phone quote
Plan sold 9:12 AM
- Caller
- Ben Ortiz, 42 Linden Court, owns the home
- Sees
- “A line of ants from the window to the honey jar. Since yesterday.”
- Where
- Kitchen, one window. Nothing in the bedrooms.
- Home
- About 2,400 sq ft, two storeys, crawl space
- At home
- Two kids and a dog. Prep sheet texted.
- Quoted
- Quarterly home plan, from your price grid for 2,000 to 2,500 sq ftFirst service [your price]Then every three months [your price]
- Between visits
- Re-services included, per your plan terms
- Booked
- First service Thursday, 10 to 12, Dana
Pest control marketing, end to end
From “pest control near me”
to year three of the plan.
A pest control customer is worth the plan, not the first visit, and the phone decides whether the first visit happens. That’s why the phone is the centre of it. The other five steps are what a homeowner does before and after that call, from searching with ants on the counter to renewing a year on.
- Get foundMaps and listings for ants, termites, mice and wasps in your area.
- Get noticedShort videos from real jobs: the inspection, the exclusion work, the tech who shows up.
- Get chosenA page for each pest and plan, your prices in plain words and your number on top.
- Get answeredEvery call answered in the spring rush, evenings and weekends.
- Get bookedQuoted from your grid, first service booked, prep sheet texted.
- Come backRe-services, renewals, save offers on cancel calls and review requests.
Signature System
The Signature System for pest control companies
Quotes read from your price grid, first services booked with the prep sheet, save offers on cancel calls, winter renewals. Fully managed by our team, AI included. From $995/month.
Or start with one piece
- AI voice agentsFrom $449/month, free setup, no contractWhen spring calls and after-hours calls land in voicemail. The usual first step.See the AI voice agents
- Get Found local SEO$99/month, or $82.50/month billed yearlyWhen “pest control near me” in your own towns shows other companies first.See Get Found
- Review growthFrom $995 setup + $297/monthWhen the companies above you on the map have more, and newer, reviews.See review growth
- Smart WebsiteFrom $2,395 setup + $197/monthA custom site with a page per pest and per plan, wired to the phone.See Smart Websites
- Essential Website$99/month, free setupFor a new or one-truck company that needs a clean site: pests treated, plans, the towns you cover.See the Essential Website
Prices in USD. AI voice agent plans include their minutes. For the other pieces, setup and monthly fees are listed separately, and calls, texts and AI usage are billed at actual use. Each piece joins the same connected system, so you can add the next one without starting over.
A call plan for each season.
You already plan routes and staff by season. Plan the phone the same way. Finding termite swarmers inside is often the first sign a homeowner has termites, and spring is when they swarm (MSU Extension). Those callers are frightened and ready to book. Here is what the phone does in each season, and what your rules decide.
Spring
Mar to MayWho callsWinged insects on the windowsill, ants in the kitchen, “are these termites?”
What the phone doesAnswers every call at once, quotes the plan, books first services and termite inspections.
Your rule decidesHow many first services a day, and which calls get the termite inspector.
Summer
Jun to AugWho callsA wasp nest by the back door, mosquitoes in the yard, ticks after a hike.
What the phone doesBooks this-week visits, sells mosquito season plans, answers “can you come before the party?”
Your rule decidesWhat counts as urgent: a nest by a door, an allergy in the house.
Fall
Sep to NovWho callsScratching in the ceiling, droppings in the pantry, spiders in the basement.
What the phone doesBooks rodent inspections and exclusion estimates, asks where the sounds are and when.
Your rule decidesWho does exclusion estimates, and how fast.
Winter
Dec to FebWho callsMice, cockroaches, and your plan customers asking about spring.
What the phone doesHandles plan calls, books the spring renewals, calls lapsed customers back if you want.
Your rule decidesWhich lapsed customers to invite back, and the offer.
The first call, line by line.
Your best office manager already has this script memorized: what they're seeing, where, how big the house is, who lives there, the price, the day. This is the same call, written down, so it goes the same way at 7 PM on a Saturday in April. You approve every line before launch, and you can hand it to a new hire too.
Calls that go to an inspection instead of a quote
- “I think it’s termites”
- Swarmers or damage: your termite inspector, with the address and photos.
- “We might have bed bugs”
- Quiet language, an inspection first, your prep sheet texted. No price until someone has looked.
- “There’s something in the attic”
- Wildlife and rodent exclusion: an inspection and a written estimate.
- A restaurant or food plant
- Your commercial rep, with the inspection date if there is one.
- Phone
Thanks for calling Linden Pest. I’m the company’s AI assistant. What are you seeing?
Says it’s AI, in your words - Caller
Ants. A line of them from the kitchen window to the honey jar.
- Phone
That’s no fun first thing in the morning. Is it just the kitchen, or anywhere else in the house?
Where, not what: no identifying - Caller
Just the kitchen, since yesterday.
- Phone
About how big is the home, and is there a basement or a crawl space?
The two questions your grid needs - Caller
Around 2,400 square feet. Crawl space.
- Phone
Any kids or pets at home? Our technician plans the visit around them.
Prep, not safety advice - Caller
Two kids and a dog. Is it safe for the dog?
- Phone
That’s a question for Dana, your technician. I’ll note it so she goes through it with you before she starts.
The label question goes to a licensed tech - Phone
For a home your size, the quarterly plan is [your first-service price] to start, then [your quarterly price] every three months, and re-services between visits are included. Want me to book the first visit?
Read from your grid, word for word - Caller
Yes. Thursday if you have it.
- Phone
Thursday between 10 and 12 with Dana. I’m texting you the confirmation and a short prep sheet now.
Booked, texted, done
“The ants are back.” Your plan customers call too.
Plenty of your calls come from people already on a plan: a re-service between visits, a Thursday that no longer works, a question about the next visit, and sometimes “I want to cancel.” Each one handled on the first call keeps a customer; each one that turns into phone tag costs one. Here is how the phone handles them, by your terms.
“The ants are back.”
Re-service booked under your plan terms, before the next regular visit, with what they're seeing noted for the tech.
“Can you come another day?”
Moved to an open slot on your route for their area. Confirmation texted.
“When are you coming next?”
Next visit read from the schedule, and what to expect.
“I want to cancel.”
The reason written down, then your save offer, word for word: skip a visit, change how often, a re-service first. Still cancelling? Your manager gets it with the reason.
Plan customer calls are a second path on the AI receptionist, quoted in writing. Renewals and win-back calls run in the Signature System for pest control companies, from $995/month.
The label is the law. The phone reads the prep sheet.
Every pesticide label carries the line that using the product in a way inconsistent with its labeling breaks federal law, which is why the EPA says the label is the law (EPA). The EPA also treats words like “safe,” “harmless” and “nontoxic to humans and pets” as false or misleading on a pesticide label (40 CFR 156.10). So the phone never says them. It texts your prep sheet, and your licensed tech goes over the label directions at the door.
What it never says
“It’s completely safe for pets.”“It’s organic, so it’s harmless.”“You can stay home during the treatment.”“That’s definitely termites.”“One treatment and they’re gone for good.”
Your pest control company
Hi Ben, you're booked for Thursday between 10 and 12 with Dana. Before she arrives: clear the counters by the kitchen window, keep the dog in another room or outside, and have any questions ready. Dana will go over everything at the door. Reply R to reschedule.
Is it safe for the dog?
Good question for Dana. I've added it to your visit so she can go through it with you before she starts.
Not every caller owns the house.
The realtor has a closing date. The property manager has twelve units and tenants to warn. The restaurant needs you after the dinner rush and before the inspector. The tenant usually can't approve the work. The phone asks the question that tells them apart and follows the path you set for each.
| Who's calling | What they need | What the phone asks | Where it goes |
|---|---|---|---|
| Realtor or home inspector | A termite inspection and report before a closing date. | The address, the closing date, who pays and where the report goes. | Your inspection calendar, flagged with the deadline. |
| Property manager | Units treated, often with tenants who need notice. | Addresses and units, tenant contacts, access, approval limit. | Your property path, all units on one ticket. |
| Restaurant or food business | Service before an inspection, often after closing time. | The kitchen, what they’ve seen, hours they can be treated. | Your commercial rep, by your rules. |
| Tenant | Help, but the landlord usually has to approve and pay. | The landlord or manager’s name and number. | A booking held for the owner’s approval, by your rules. |
The monthly phone report. What we go through with you.
Pest control marketing agencies sell leads: Local Services Ads, Google Ads, map rankings, and in some markets a summer door-to-door team. They report cost per lead. What pays you is the close rate on the calls those leads make, and how many turn into plans. We don't run your ads or your sales team. We make sure the calls get answered, quoted and booked, and every month we show you how it went.
The calls that cost nothing
Someone with mice in the pantry searches “pest control near me” and calls one of the first three on the map. Keep your primary category right, list each pest you treat, show your real service area and post photos from real jobs. For $99 a month, Get Found tends the profile and your listings so they stay right. Not sure how you look today? The free Google check shows you.
And the website?
Put your plans and your starting prices on it, one page per pest, and your number on every screen. The Essential Website does that for $99 a month, free setup; a Smart Website, built to your plans, is from $2,395 setup + $197/month.
Phone report
April- Calls answeredEvery call, and when they came in. Spring shows you why.
- Callers who asked a price, and got oneFrom your grid. The ones who didn’t book get a follow-up if you want.
- First services bookedThe number your ads are really paid on.
- Plans sold on the first callOne-time treatments vs plans, so you see the mix.
- Re-services bookedPlan callbacks handled without phone tag.
- Cancel calls, and how many stayedWho took your save offer and who went to your manager.
Your numbers, from your own calls. We review them together each month.
How we set it up.
Your price sheet and your rules
We sit down with you or your office manager for an hour: plans and prices by home size, what the phone may quote, the area you cover, re-service terms and what jumps the queue.
Your label lines, approved
Your prep sheets, an opening line that says it is AI and the questions it hands to a licensed tech: you hear them, change them and sign them off before launch.
Your routes and your texts
We connect your pest control software, or send the ticket to your office if it can’t connect. Prep sheets and confirmations go out in your company’s name, only to people who agree.
Test calls, then spring
Our team rings it with every call on the test sheet. Ideally it goes live before the spring rush, starting with evenings, weekends and overflow from the office.
The first phone report
Thirty days in, we read the report together, repair anything that went sideways and plan the next piece, such as winter renewal calls.
The test sheet
No customer reaches the phone until each of these has been rung and passed.
- “Are these termites?” with a photo
- Ants in the kitchen, quote by home size
- “Is it safe for my dog?”
- A wasp nest by the front door and an allergy
- A plan customer: “the ants are back”
- A customer who wants to cancel
- A realtor with a closing on Friday
- A caller outside your service area
- Five calls at once on an April Saturday
Once it's live, your own numbers tell the story: calls, first services and plans sold, this spring against last. Curious first? Our free Revenue Leak Diagnostic puts a number on the plans that voicemail costs you.
What stays with your team
- What the pest is, and how bad
- The treatment and the products
- Label directions and safety questions
- Warranty and guarantee decisions
- Exclusion and termite estimates
- Commercial scope and pricing
- Anything your license covers
The answering service answers, quotes and books. Your licensed techs do the work.
What pest control owners want to know.
Short answers first. Anything missing, bring it to the call.
How much does pest control marketing cost with you?
Most pest control companies begin with the phone, and that piece is $449 a month with free setup (normally $1,495); minutes of calls are included in the plan. If you would rather hand us the whole thing, the Signature System for pest control companies runs the phone, plan sign-ups, re-services, renewals and reviews from $995 a month, setup from $5,000. Smaller pieces: a professional website at $99 a month with free setup. All in US dollars.
What does the AI receptionist’s starting price cover?
New callers, start to finish: picked up when the office can’t, priced from your grid, the first service booked and the prep sheet sent. That is one call job with one booking path. Plan customers’ re-service and cancel calls, or a commercial line, make a second path, and we put that price in writing before building it.
Is this a pest control answering service?
Think of it as the answering service that can also sell. Where a message service writes down a name, this one prices the plan from your grid, books the first service on your route and texts the prep sheet before the caller hangs up. It answers for your company alone, and it can take a whole Saturday morning of calls at once.
Can it really quote prices on the phone?
Yes, from the grid you approve: your plans and their prices by home size or property type. It asks the questions your grid needs, reads the matching price and says anything your technician confirms on site. It never makes up a discount or quotes a job your grid doesn’t cover, like termite treatment or exclusion work, which go to an inspection.
Will it identify the pest or tell someone a treatment is safe?
No. It writes down what the caller sees and where, and it can take a photo by text for your tech. It never names the pest for sure, never recommends a product and never says a treatment is safe or harmless. It texts your prep sheet and says your technician will go over the label directions.
Can it handle our plan customers?
Yes, as its own path: re-service requests booked under your plan terms, visits moved to a better day, questions about the next visit answered, and cancel calls given your save offer before they reach your manager.
Does it work with our pest control software?
Usually. Each routing and billing package opens up different things to outside tools, so we look at yours before we promise a direct connection. Where there isn’t one, your office gets the ticket by text and email and drops it onto the route.
Will callers know they’re talking to AI?
They will, because the first line says so, in your wording. Most people with ants on the counter just want a price and a day, and the voice is easy to talk to. Anyone who asks for a person gets what your rules say: the office line, or a callback. Our live AI line lets you try it yourself.
Can it speak Spanish or French?
It can. Each language you serve is set up and rung through before launch. It speaks with native speech-to-speech models, GPT Realtime from OpenAI and Gemini from Google: they listen to the caller and reply in voice directly, with no text relay in between.
Do we need a new website first?
Not to start. People already call your number; this makes sure they get an answer, whatever your site looks like. If the site is holding you back, the Essential Website costs $99 a month, and a Smart Website with a page per pest and per plan is from $2,395 setup + $197/month.
Is there a contract?
None on the phone: no contract, cancel anytime. Signature Systems begin with 6 months, in writing, before we start. The Essential Website and Get Found run month to month. We’re based in Toronto and work with pest control companies across the United States and Canada.
Be the first one who answers this April.
Book a call and tell us how last spring went: who answered, how many calls went to voicemail, how the plan customers got through. We'll map out the first thing worth switching on, with its price. The people on the call are the ones who build it, with our founder, Vikram Roy.