Best HVAC marketing & answering serviceThe coldest night is your best sales night. Answer it.
HVAC marketing comes down to two jobs: be the company people find when the furnace quits, and pick up when they call. We do both, so a no-heat call at 6 a.m. becomes a booked visit.
Answer every call from $449 a month. Get found on Google Maps from $99 a month.
Free setup, normally $1,495. No contract.
- Caller
“My furnace quit overnight and it's freezing in here.”
- Your agent
“I'm sorry, let's get you taken care of. First, do you smell gas, or is a carbon monoxide alarm going off?”
- Caller
“No, nothing like that. Just no heat.”
- Your agent
“Good. Is anyone at home very young, elderly or unwell? And what's the address?”
Your year runs on the weather.
HVAC demand does not arrive evenly. It arrives with the first cold night and the first hot week, all at once. Here is a typical year for a company in a cold-winter, hot-summer climate, and where the phone breaks. Adjust it for your own weather.
- JanNo heat. Furnace short-cycling. A frozen heat pump.Every call is urgent and every truck is out.
- FebNo heat again, plus the follow-ups from January.Callbacks pile up behind emergencies.
- MarQuotes for replacement, first AC checks.Open estimates go quiet.
- AprSpring AC start-ups and tune-ups.Easy jobs, if someone books them.
- MayTune-ups, new installs, thermostat swaps.The calm before the heat.
- JunFirst hot week: AC not cooling.The phone doubles overnight.
- JulNo cool, frozen coils, full-system replacements.Same-day expectations on every call.
- AugMore no-cool, plus installs booked in July.Crews are stretched thin.
- SepLate AC repairs, furnace tune-up season opens.A short window to sell checks.
- OctFurnace tune-ups and the first cold snap.Agreement renewals are due.
- NovFirst no-heat calls, carbon monoxide scares.Safety calls need the right words fast.
- DecNo heat on the coldest nights.After-hours calls outnumber daytime calls.
Typical pattern, not a forecast. Hot and mild months vary by region.
The phone rings while you are in an attic.
Your AI voice agent picks up, asks the questions and texts you the summary. See how
Quotes go quiet after the first visit.
A follow-up ladder that texts at day 2, 5 and 10 until you hear yes or no. See how
Nobody gets around to calling about tune-ups.
Spring and fall reminders go out on their own, to every customer on your list. See how
A no-heat caller reaches voicemail and tries the next company.
Every call answered, any hour, with a real next step. See how
You do not show up on the map for furnace repair.
A profile built for how people search, and kept right every month. See how
Two plans. See which fits in a demo.
Free setup, normally $1,495. No contract. Book a personalized demo, hear the AI answer as your business, then choose. Not sure which plan? We talk it through in the demo.
Essential
$449 a month
600 minutes of calls
A shop or crew that wants every call answered and booked.
Book a demoEvery plan includes the AI Business OS, an Essential Website and a mobile app for sending estimates and invoices and taking payment from the truck. See everything in the plans.
HVAC marketing, end to end
From “furnace repair near me”
to the next tune-up.
We cover every step a homeowner takes with your company, so a cold-night search becomes a booked job and a good visit becomes the next agreement.
- Get foundMaps and listings for furnace repair, AC and heat pump work.
- Get noticedShort videos of installs and tune-ups that show your crew.
- Get chosenA page for every service, with reviews that name the job.
- Get answeredEvery call answered while your techs are on a job.
- Get bookedProblem, system and address taken down, then booked into your day.
- Come backQuote follow-up, agreement reminders and review requests.
Signature System
The Signature System for HVAC companies
Your website, Google listings, call answering, booking, quote follow-up and agreement reminders, built as one system for your company and looked after by our team. Fully managed by our team, AI included. From $995/month.
Or start with one piece
- AI voice agentsFrom $449/month, free setup, no contractFor companies sending calls to voicemail while techs are on jobs.See the AI voice agents
- Get Found local SEO$99/month, or $82.50/month billed yearlyFor companies that are hard to find on Google Maps.See Get Found
- Essential Website$99/month for hosting and care, free design and buildFor companies that just need a professional site.See the Essential Website
- Review growthFrom $995 setup + $297/monthFor companies whose reviews trail the ones above them.See review growth
Prices in USD. Essential Website includes free design and build; its monthly fee covers hosting and care. Paid website projects add deeper sales content and connected booking or enquiries. AI voice agent plans include their listed minutes. We confirm any additional software, connections and usage charges before you commit.
The no-heat call: seven questions, in this order.
Whoever answers, a person or your AI voice agent, should ask the same questions every time. Safety first, then who is at risk, then the system, then the address. Use this as your own script, or let your agent run it.
The agent asks them in your words, writes the answers into the job and texts you the summary. Emergencies reach your on-call phone. See the plans or book a demo built for your company.
Do you smell gas, or is a carbon monoxide alarm sounding?
If yes, the caller is told to get outside to fresh air and call 911, and your team is alerted at once. The public safety guidance is to get outside and call 911.
Is anyone in the home elderly, very young or unwell?
Tells you who goes to the top of the list on a −20 night.
What is the system: furnace, heat pump, boiler? Any error or blinking light?
Your technician arrives knowing which truck stock to check.
What's the address, and is there a good number to reach you?
Captured once, confirmed back to the caller, written into the job.
Is it dark and cold right now, or can it wait until morning?
Separates a true emergency from a next-day booking, by the rule you set.
Are you the homeowner, a tenant or a property manager?
Decides who approves the work and who pays.
Is there anything else we should know before the technician comes?
Pets, gate codes, parking, stairs. Saves a second phone call.
Safety guidance: U.S. Consumer Product Safety Commission, carbon monoxide. Your own safety rule always wins. Write it down and approve it before the agent takes a call.
A replacement quote nobody follows up is a free quote for your competitor.
A new furnace or AC is a big decision, and homeowners often compare quotes before they choose. Staying in the conversation, politely, is the cheapest way to win it. This is a four-text ladder you can run by hand today.
The AI Business OS in every plan holds these as ready-to-switch-on automations, sends them from your own number and stops the moment a customer replies. Always include a way to opt out.
Maintenance agreements: let the calendar do the calling.
Tune-ups and agreements smooth out the year, because they fill the weeks the weather does not. They also depend on someone remembering to reach out twice a year. Four messages cover it.
Reminders, renewals and review requests run from the same customer list. Each text is yours to edit.
- Early AprilSpring AC check: book before the first hot week.
- Mid SeptemberFurnace check: book before the first cold snap.
- 30 days before renewalYour maintenance plan renews next month. Reply to keep it as is.
- After every visitA thank you, a summary and a one-tap review request.
The Google profile checklist for HVAC companies.
A no-heat search is local and urgent, so the map decides who gets the call. Check these seven things this week. Each takes minutes.
Get Found keeps your profile and listings right every month for $99. Run the free check to see where you stand today.
- Primary category matches your main work, and every service you really do is added
- Service area set to the towns you serve, not a pin on your shop
- Hours include your emergency or after-hours line, if you have one
- Photos of real trucks, real technicians, real installs
- Services list written in the words people type: furnace repair, AC not cooling, heat pump install
- A review request goes out after every job, to everyone
- The phone number matches your website and every listing
Running Local Services Ads? Google counts answered calls, voicemails and booking requests as charged leads, and its ranking help page says missed calls may negatively affect your responsiveness. Sources: charged leads and ad rankings, Google Ads Help.
How it works, and what stays with you.
We set up your agent
Your hours, service area, services, emergency rules and what you do not want it to say. You approve the script before it takes a call.
You forward your calls
You keep your number. We help you set up forwarding and test it with real call scenarios.
Calls get answered and booked
You get a text with the job details. Emergencies reach your on-call phone.
You quote, invoice and get paid
From the mobile app that comes with your plan. Your technicians and your prices stay yours.
Stays with you: who goes on which call, what you charge, and every diagnosis. The agent books and informs. It does not diagnose or quote.
Questions HVAC owners ask us.
Straight answers. If yours is not here, ask on a call.
How much does HVAC marketing cost?
It depends on what you need. AI voice agents that answer every call start at $449 a month with 600 minutes of calls, free setup and no contract. Get Found local search is $99 a month, or 82.50 a month billed yearly. Essential Website design and build are free; $99 a month covers hosting, SSL and care. A Signature System, where we run all of it for you, starts at $995 a month. Prices are in US dollars.
How do I stop losing no-heat and no-cool calls?
Answer every call, at any hour, and ask the same few questions each time. A caller with no heat will call the next company on the list. An AI voice agent picks up, takes the address and the problem, and texts you the details. You decide what counts as an emergency.
Will the AI sound like a robot to someone with no heat?
Our voice agents run on speech-to-speech voice models from OpenAI and Google. It answers in real time and in a natural voice. Call the demo line at +1 855-916-4334 and play a customer with a dead furnace to judge it yourself.
Can it tell an emergency from a routine call?
Yes, by rules you set. It asks about gas smell and carbon monoxide alarms first, tells the caller to get outside and call 911 when that is the answer, and sends real emergencies to your on-call phone. Everything else is booked.
Does it give prices?
Only the ones you approve, such as your service call fee. It will not quote a repair or a replacement over the phone. It books the visit so your technician can quote properly.
Does it connect to ServiceTitan, Jobber or Housecall Pro?
Not on the standard plans. It books into the calendar that comes with your plan and texts you the job. Connecting to field service software is scoped as a Custom plan.
Do I have to change my phone number?
No. You keep your number and forward calls to your agent. You can forward only after hours, only when you are busy, or all day.
How do I show up on Google Maps for furnace repair near me?
Start with a complete, accurate Google profile and a steady stream of recent reviews, then keep your name, address and phone the same everywhere. Get Found does the listings and profile work for $99 a month. The checklist on this page is what we check first.
Do I need a new website?
Not necessarily. Every AI voice agent plan includes an Essential Website with up to 10 pages and hosting, which is enough for most HVAC companies to start. If you want a custom site with a page for each service, that is a Smart Website.
Is there a contract?
No. Free setup, normally $1,495. No contract. Cancel anytime. Pay yearly and you get two months free.
Does it work in Canada and the United States?
Yes. We serve HVAC companies in both countries, and it answers in English, Spanish or French. Prices are in US dollars.
Let's make you the company that picks up.
Call the demo line and play a customer with a dead furnace, or book a demo built around your company. You will talk to the people who build it, led by our founder, Vikram Roy.